Monthly
reporting cadence, tied to rankings and traffic
Service 04
Search engine optimisation
SEO work that only addresses keywords misses most of what decides rankings. I examine the technical health of a site first, since no amount of content compensates for a page search engines fail to crawl or index properly.
As a freelance SEO consultant, I begin with the technical health of a site, then move to content and links, so nothing is built on a page search engines cannot properly read.
Web development01Design02Conceptualisation03Search engine optimisation04Online marketing05Social media management06
Technical first
audit precedes any content or link work
18
specialists across technical, content, and outreach
What this covers
- Technical audits covering site speed, crawl errors, indexing issues, mobile usability, and structured data
- On-page optimisation: titles, headings, internal linking, and content structure across key pages
- Keyword research grounded in real search volume and intent, not assumption
- Content recommendations: what to add, rewrite, or remove to match what people search for
- Link building and digital PR that build genuine authority rather than volume for its own sake
- Local SEO for businesses with a physical location or a defined service area
- Monthly reporting tied to rankings, organic traffic, and enquiries, not vanity metrics
A good fit if…
Traffic that has stalled or droppedRankings that used to perform and no longer do, with no clear cause.
A new site with no search visibilityNothing appearing yet for the terms that matter to the business.
A site that has never been technically auditedSEO has meant occasional blog posts, never a proper technical review.
Local businesses competing on maps and local searchVisibility needed for a specific town, city, or service area.
How the work runs
1
Technical audit
A full crawl of the site to identify what is blocking search engines before anything else is touched.
2
Keyword and competitor mapping
What the target audience searches for, and where competitors already rank for it.
3
Fix and build
Technical fixes first, then on-page and content work, then off-page link building.
4
Monthly reporting
Rankings, traffic, and enquiries tracked against a baseline set at the start.