Monthly
content calendar, agreed in advance
Service 06
Social media management
Social media done well looks unplanned. It rarely is. Behind a consistent presence sits a content calendar, a defined voice, and someone reviewing the numbers monthly to see what is genuinely working.
As a freelance social media manager, I plan the calendar, post to it, and handle the replies in between, rather than treating social media as an afterthought fitted around other work.
Web development01Design02Conceptualisation03Search engine optimisation04Online marketing05Social media management06
Multi-channel
voice kept consistent across platforms
18
specialists across content, paid, and community management
What this covers
- Platform strategy: choosing which channels merit the effort for a given audience, and which do not
- Content calendars planned monthly, so posting stays consistent instead of reactive
- Day-to-day posting and community management, including replies and comment moderation
- Paid social campaigns run alongside organic content where the budget supports it
- Analytics and monthly reporting on reach, engagement, and follower growth against a baseline
- A consistent brand voice maintained across every channel a business is active on
A good fit if…
A presence that has gone quietAccounts that exist but have not been posted to in months.
A brand new to social mediaNo existing presence, and no clear starting point for building one.
A team stretched too thin to post consistentlySocial media handled between other jobs, with no fixed schedule.
A business ready to add paid social to organic contentAn existing audience, ready for paid reach on top of it.
How the work runs
1
Platform review
An honest assessment of which channels fit the audience, rather than posting everywhere by default.
2
Content calendar
A month of content planned and approved in advance, covering themes, formats, and posting times.
3
Posting and moderation
Content is published on schedule, with comments and messages monitored and answered.
4
Monthly reporting
Reach, engagement, and growth reviewed against the previous month, with the plan adjusted accordingly.